FREE USA SHIPPING ON ORDERS OVER $99 The #1 Planner for Real Estate Agents
Know exactly what you have to do today to close next quarter.
The Agent Maker Planner is a daily operating system for real estate agents. Quarterly goals, time blocks, lead tracking and a weekly scorecard, built from 3,000 closings and $1.5 billion in sales.
Four minutes every morning.
The Agent Maker Planner is your daily operating system and the tool that turns intention into consistent, measurable action. Built specifically for real estate professionals, this planner integrates goal-setting, time blocking, lead tracking, follow-up systems, and the daily habits that drive production. Inside, you’ll find quarterly planning sections, weekly scorecards, conversion metrics, pipeline management, priority frameworks, and reflection prompts that keep you focused on what matters most. Designed to work hand-in-hand with the Lead, Buyer, and Seller Mastery frameworks, the Agent Maker Planner gives you clarity, structure, and accountability — every single day. It’s not just a planner… it’s the discipline engine behind top-performing agents.
How it works
Three layers. Set the quarter, score the week, work the day.
SET THE QUARTER
Your income goal converted into closings, appointments and conversations before day one, so the target is an activity number instead of a wish.
ONCE, 45 MINUTES
SCORE THE WEEK
Conversations, appointments set, appointments held, contracts written. Four numbers that tell you the truth every Friday, plus the reflection page that forces the correction.
EVERY FRIDAY, 10 MINUTES
WORK THE DAY
Time blocked around lead generation. Follow ups with dates on them. Priorities for the day that goes sideways, which is most of them.
EVERY MORNING, 4 MINUTES
280 pages you write in, not a book you read.
Quarterly plan
Goals, income math and the 90 day map.
Daily Page
Time blocks, leads, follow ups, priorities.
Weekly Scorecard
The four numbers, scored every Friday.
Time blocking built around lead generation
Lead and pipeline tracking pages
Follow up systems with dated triggers
Conversion metrics you can actually calculate
Priority frameworks for the day that goes sideways
Reflection prompts that force a weekly correction
Pairs with the Lead, Buyer and Seller Mastery frameworks
Hardcover, built to survive a car console
Designed by Jonathan Harris
After years of refining pricing strategy, marketplace positioning, and negotiation systems in competitive markets, Jonathan Harris, an award-winning real estate professional, built Seller Mastery as part of the Agent Maker system to give agents the exact framework he uses to win.
He understands agents need more hype. They need a clear process, a scalable plan, and the guidance of someone who has successfully navigated a changing market for over two decades.
Seller Mastery is Jonathan’s step-by-step listing system, designed to help agents price with confidence, build demand intentionally, and sell fast in any market.
